Since its conception in 1999, the Nars blush has been smashed and smeared all through journal pages, endured the chaos backstage at Vogue Week, and traveled all through the globe inside the purses of magnificence lovers. It has earned its share of accolades, along with seven Entice Higher of Magnificence Awards (no easy feat) and Hall of Fame standing.
After 25 years, Nars decided it was time for a change. The mannequin has relaunched its blush assortment with a model new parts, actually really feel, and compact. Entice editors dove deep into the way in which it compares to the blush everyone knows and love.
On this story:
Overview: Nars blush
The reformulation of the blush started in 2018, says Nars vp of worldwide product enchancment, Lucrecia Jovel. “We initially went into this course of to amass medical testing data,” she says, explaining that the Nars employees was making an attempt to once more up claims of “how long-lasting the blush was.” From there, the mannequin decided to make some modifications. You’ll nonetheless uncover 12 of the gathering’s best sellers (like Taj Mahal, Dolce Vita, and Orgasm), nevertheless Nars has launched eight new shades that the employees “felt had been missing objects from the distinctive blush assortment,” says Jovel.
You’ll moreover see brand-new iterations of Orgasm: Orgasm Edge (a matte peach-pink shade) and Orgasm Rush (a deep warmth pink with gold shimmer). “The Orgasm shade wasn’t always the right match for every pores and pores and skin tone and we wanted to reassess this,” says Jovel. “With that, we had our eyes set on creating an Orgasm assortment that allows for all to placed on the beloved hue, nevertheless in a fashion that’s applicable to their non-public pores and pores and skin tone. Not every shade is for everyone, nevertheless we wanted to make sure that Orgasm could be.”
The powders in the meanwhile are encased in sturdier, rectangular compacts that help you to vary the tin once you’ve emptied it. (It’s your decision a safety pin to pop it out of the magnetic base.) Jovel continues, “It was essential that with any modifications, we took into consideration added price and did the parts justice.” Which brings us to…
Regarding the components
The Nars blush incorporates new pigments meant to bolster its “blendability, seamlessness, and blurring outcomes on pores and pores and skin,” says Jovel. Magnificence chemist Kelly Dobos attributes the blendability to octyldodecyl stearoyl stearate, an emollient that helps pigments unfold merely on the pores and pores and skin. She offers that its “ultrafine pigments can have some blurring properties and bismuth oxychloride has a extremely comfy, pearlescent affect.”